CWB Letter – Copywriter Brain

CWB Letter - Copywriter Brain

Product Name: CWB Letter – Copywriter Brain

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CWB Letter - Copywriter Brain

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CWB Letter – Copywriter Brain is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.


Welcome to this special report where you’ll discover how to write high converting copy and ads faster and easier than ever before. But first – a word of WARNING:

What I’m about to share with you flies in the face of everything you’ve been taught about copywriting, marketing, and writing ads that convert. If writing ads is a struggle or feels “hit or miss”… if you’ve ever wasted time thinking about what to say or grasping at straws to create the kind of copy that pulls your prospects closer and practically forces them to buy your product or service…

Know this – It’s Not Your Fault. There’s a process and system for writing copy that converts effortlessly and if you pay close attention to this presentation, I’ll pull back the curtain and expose the TRUTH about Copywriting, Marketing, And Ad Creation.

In this unique training you’ll discover:

Now, before we dive headlong into the training I want to let you know who this training is FOR and more importantly who it is not for.

This is for you if you’re a business owner, freelancer, or copywriter who wants… NO… who needs their ads, sales letters, emails, Facebook Posts, Instagram captions, and on and on it goes… to actually convert and make sales.

In short – if you need your customers, clients, leads or prospects to read your words and take an action -like actually paying you money – then this is the training for you. And even though I know I run the risk of sounding unbelievable… This may be the most important report you read this year.

But don’t worry, I’ll prove that statement to you in this letter and show you EXACTLY how you can triple your writing speed, increase your conversion rates, and completely rid yourself of writer’s block and the blank page for the rest of your life.

Now – just so we’re clear. This presentation is NOT for you if you don’t have an existing business, if you don’t have a product or service that you’re proud of, or if you’re not the kind of person who puts in effort. This is not a get rich quick scheme and it’s not for newbies. If that’s what you’re looking for then please close out of the page now.

Still, here? GREAT! Let’s go!

Just in case you’re wondering who I am… My name is Mike Giannulis and I’ve been a copywriter, consultant, online marketer and business owner since WAY back in 2006. I’ve been in the game for a long time and I’ve seen all the “gurus” come and go.

Quick random fact about me in case I look familiar at all – I was on the ABC show Extreme Makeover: Weight Loss Edition back in 2012 where I lost 255 pounds in one year. It was pretty awesome to inspire so many people and get my health back.

In the business world – I’ve personally launched and built close to ten different 7 figure companies and one 8 figure education business. And yet, despite all my success I’ve struggled with the uncertainty that my next sales letter was gonna suck and everyone would find out the truth – that I don’t know what I’m doing!

I remember sitting in my spacious office looking over at all my fancy degrees, my associates from little St. Petersburg College to my MBA from Western Governors University and thinking that I had NO idea what I was gonna write about in my next sales letter.

I recall laughing while holding up my Inc 5000 trophy because I had spent all night wallowing in mental and emotional pain trying to come up with a “hook” or unique idea to turn around our Facebook ads that were suddenly TANKING.

My point is I have been there! Both as a paid copywriter delivering results to my clients AND as a business owner with over 100 employees relying on ME to figure out how to sell our products and services.

Frankly, I was sick of it! Every time I had to write a new email, a new Facebook ad, a new blog post, and especially a new sales letter, webinar, or VSL I suffered from writer’s block and nagging doubt in my abilities.

Deep down, I knew I was procrastinating because of fear. Fear of not knowing what to say, fear of wasting all my time writing an ad that didn’t work, fear that my product or even worse – me, myself, wasn’t good enough. I always felt one “copy bomb” away from being outed as a phony.

Then, it finally happened. I QUIT copywriting. I even told one of my business partners James that I HATED copywriting and if it was up to me, I’d never write another sales letter again! I was burned out, fed up, and just sick of the pressure of writing copy that had to convert – or else!

I was at my wit’s end. It seemed like no matter what I tried, every new sales letter project began with me staring at a blank screen wondering what to write first.

Perhaps that’s what led me to being so open minded . I knew there had to be a better way to write copy that didn’t feel like such work. I kept saying to myself that creating a sales letter from scratch shouldn’t feel like moving a mountain!

I was skimming my email – probably avoiding a writing project – when I saw a subject line that caught my eye. It was something about a French girl who writes blog posts and emails almost every single day.

And these weren’t just pump and dump topics. I’m talking about scientific research around neuroscience, learning, and more. The woman’s name was Anne-Laure and I devoured the email and the accompanying podcast episode where she spilled the beans on her “secret” system for being a wordcount badass.

That one interview led me to uncover an underground “world” of people who were doing incredible, almost unbelievable things. Writing 1,000 word well-researched blog posts nearly everyday of the week. Producing academic research papers for their PHDs in record time, and even cranking out newsletters that were so well done, I couldn’t fathom how any one person could write with such detail and expertise… and so quickly!

I devoured every course, every podcast, every book, and even hunted people down on Twitter and jumped on Zoom calls with them. I wanted to learn every trick in the book. I had no shame anymore, I was enamored with a new concept of Effortless Output, Getting Things Done, and the idea of creating a “2nd Brain”. More on that soon…

I went crazy buying everything I could to learn about this new world…

There was only one problem – the world I entered was one of productivity experts, academics, and programmers – NONE of them knew anything about writing copy and ads.

It was up to me to take this system and combine it with my 15 years of experience as a top copywriter and marketer. So, that is what I set out to do.

Ask yourself this question. Why is copywriting so hard? Why does it feel like pulling teeth to go from a blank page to a finished sales letter? Even sitting down to write an email to promote your product or service can feel like a daunting task.

Many copywriters just think that’s the way it is – that’s the way it has to be. Writing is hard and we write ads and it’s hard.

Business owners think the problem is because they “aren’t writers” or they just don’t know how to “sell” people with their words.

Others just don’t want to come across as sleazy or cheesy and sound like a late night infomercial.

But, those are all just manifestations of the real problem. The real problem that plagues copywriters and business owners and freelancers alike is not the writing or the words or any of that “stuff”.

Nope, the problem is not having a reliable system that you can use again and again to create high converting copy. You may have heard this before, but some people say that the word SYSTEM stands for:

Save Yourself Stress Time, Energy & Money. And it’s true. That’s really what a system is meant to do. Think about your current “system” for creating ads. If you’re a copywriter it might involve doing a little research, throwing some notes into a Google Doc or Word file.

Then, you sit around and mull over what you should write about for a few days. You may wait for inspiration to strike then you write a few words and call it a day. Repeat this process enough times and you’ve strung together something you can send off to your client.

When you don’t hear back from them it’s most likely because it didn’t convert. Or even worse you do hear back and they ask you for the dreaded rewrite – and of course they aren’t going to pay you again – why should they? In many ways, you sold them a defective product. OUCH.

Or if you’re a business owner, maybe you spend days staring at a blank screen. You want to say the write thing but you just don’t even know where to begin! Writing isn’t your thing, besides you’re really busy anyway!

Maybe you go out and hire a copywriter. You spend a LOT more than you were expecting (us copywriters are really good at charging high prices haha). And what happens? They send you a HUGE form to fill out anyway!

Heck – if you knew all that you’d just write the copy yourself. So, after a few painful back and forth email sessions, you finally get something back from the copywriter. It’s not what you want, it doesn’t feel like you or your brand, and even worse it doesn’t convert.

The copywriter says something about “bad traffic” and you just move on. You either try again with another writer or just give up.

Sadly, for copywriters and business owners alike – this is the system they have set up for themselves. Because even if you think you don’t have a system, guess what? You do! And your system will pretty much get you the same result again and again.

If you have a bad system – you get bad results. 

If you have a good system, you get good results. 

I know it’s common sense, but this should have you jumping for joy. Because, once you discover a copywriting system that actually works, that’s when the fun really begins.

So, let’s talk about what it takes to FINALLY have a reliable way to produce high converting copy like clockwork.

I get it. Anyone and everyone has tossed around words like “systems” forever. But, I’m going to show you, here and now, inside my copywriting system so you can see how it works, why it works, and more importantly, how it can work for you.

This is the answer you have been looking for. This is what took me from a burned out business owner who had given up on writing copy to pumping out sales letters, emails, blog posts, and so much more effortlessly.

In fact, since I discovered this system I went on to:

And I did all this while never stressing or struggling with what to write about. What surprised me most wasn’t that I could now write sales letters fast and easy. I wasn’t shocked that I could produce ads for Facebook and Google in a fraction of the time. I wasn’t even surprised that writing long form blog posts felt fun and simple.

What actually did blow my mind was the sales letters. Not only the speed or even the quality. But the conversions. I was brought up in the hard-knock school of copywriting. If it wasn’t painful to create – it wasn’t gonna convert.

This new process was the EXACT opposite of my previous copy experience. Not only was I writing more copy, faster, and easier than ever before – the ads I wrote now were resonating with my audience more than ever.

More comments, more clicks, more leads, more sales. 

Never Start From A Blank Page

Write With “Lego Blocks” NOT An Etch-A-Sketch

Make Sure You Never Lose An Idea, Note, Or Thought Again

Let’s unpack those real quick. RULE # 1 is simple enough in theory. You shouldn’t start from a blank page. But how do you actually do that? When I interviewed all those academics writing about neuroscience and advanced mathematics and programming I made a discovery.

The “brilliant” ones who produced true works of genius weren’t “creators” they were compilers. They basically read books, listened to audiobooks and podcasts, and read scholarly articles. They chose these “sources” because they contained the information they needed.

Then they jotted down ideas and thoughts from these multiple sources and disciplines. When it came time to write they NEVER started from scratch. In fact, they almost “wrote” as they went and they had more than enough ideas to work with.

One of the biggest complaints I heard from this group was that they had so much they wanted to write about and they had such a backlog of ideas they were sad that they couldn’t get to it all!

Imagine that – having more than enough material to work with so that writing is effortlessly putting together other people’s work and putting a spin on it to make it your own!

And that leads us to RULE # 2. Write with Lego Blocks… not an etch-a-sketch. 

I may be dating myself here a bit, but when I was a kid we had this toy called an etch-a-sketch and you basically would spin these two knobs in order to create something.

It was hard work, sometimes taking hours or even days of intense focus and dexterity. And when you were done you may have this beautiful piece of art. But, then what happened? Well, you…

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Click here to get CWB Letter – Copywriter Brain at discounted price while it’s still available…

All orders are protected by SSL encryption – the highest industry standard for online security from trusted vendors.

CWB Letter – Copywriter Brain is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.

Originally posted 2022-05-14 19:32:34.

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